crack the code

February 7th, 2013 | Posted by Hello Love in Paper

As technology evolves, stationers try to incorporate new techniques into old school printing. (or maybe it’s just me…) We’ve used QR codes for fun and different ways to make a piece of stationery interactive – from a secret password to a speakeasy to an entire birthday invitation. For those of you residing under a rock, a QR code is essentially a bar code that you scan with your smartphone camera that takes you to a website, generates an email, or simply displays preprogrammed text. (And I bet you didn’t know… QR actually stands for “Quick Response”.) Here are some creative ways to incorporate this new technology into your paper.

For a save the date, use a QR code to help guests add the wedding date to their own calendar, making sure they won’t miss it. For a directions card, have a QR code automatically bring up a map to the ceremony or reception venue. For a shower invite, a QR code could bring up a registry list for easy shopping. I’ve seen QR codes used to track guest responses (in lieu of a traditional RSVP card) but I think this is best left for more informal parties.

Last tip – just in case you have some rock-dwellers on your invite list, include the website URL near the QR code.

 

xoxo,

Sources: blogspot, marianik, blogspot, blogspot, envelopments, blogspot, lepapier

 

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