As technology evolves, stationers try to incorporate new techniques into old school printing. (or maybe it’s just me…) We’ve used QR codes for fun and different ways to make a piece of stationery interactive – from a secret password to a speakeasy to an entire birthday invitation. For those of you residing under a rock, a QR code is essentially a bar code that you scan with your smartphone camera that takes you to a website, generates an email, or simply displays preprogrammed text. (And I bet you didn’t know… QR actually stands for “Quick Response”.) Here are some creative ways to incorporate this new technology into your paper.
For a save the date, use a QR code to help guests add the wedding date to their own calendar, making sure they won’t miss it. For a directions card, have a QR code automatically bring up a map to the ceremony or reception venue. For a shower invite, a QR code could bring up a registry list for easy shopping. I’ve seen QR codes used to track guest responses (in lieu of a traditional RSVP card) but I think this is best left for more informal parties.
Last tip – just in case you have some rock-dwellers on your invite list, include the website URL near the QR code.
xoxo,
Sources: blogspot, marianik, blogspot, blogspot, envelopments, blogspot, lepapier